Prices on the page, in lei, with VAT clearly marked.
Three tiered packages for the engagements that map cleanly to a tier. A custom package builder for everything else. And Studio Hours retainer packs, for the slow accumulation of small improvements after launch. All prices exclude VAT, which is added at checkout based on your billing country.
01 Tiers
Three shapes of project.
If your project doesn’t fit one of these, the custom builder below will price it line by line. We are happy to recommend the right tier in writing — just send a brief.
I · Composition2 — 3 weeks
Composition
A focused single-page site, art-directed end-to-end.
6.800 lei VAT excluded · 2 — 3 weeks
Best for — Founders, photographers, single products and capsule launches.
Discovery session and creative brief (90 minutes)
One bespoke long-form page, designed in Figma
Editorial copy refinement on the supplied draft
Hand-built front-end (HTML / CSS / vanilla JS)
Mobile and tablet layouts, fully responsive
Lighthouse performance pass — target 95+
Two rounds of revisions
Deployment to your preferred host
II · Volume4 — 6 weeks
Volume
A five-page studio site for businesses with a story to tell.
14.500 lei VAT excluded · 4 — 6 weeks
Best for — Small studios, boutique consultancies, restaurants, hotels and ateliers.
Two discovery sessions and a written strategy note
Five bespoke pages with a custom design system
Typographic system and four-weight color palette
Lightweight CMS hooks for the pages you edit most
On-page SEO foundation and metadata
Three rounds of revisions
Hand-built front-end with motion direction
Deployment plus a 30-day post-launch tuning window
III · Anthology8 — 12 weeks
Anthology
A bespoke multi-section site for ambitious editorial brands.
28.000 lei VAT excluded · 8 — 12 weeks
Best for — Cultural institutions, fashion houses, complex e-commerce, multi-brand studios.
Brand and product strategy workshop (full day)
Custom design system documented in Figma
Up to twelve unique page templates
Headless CMS architecture and content modelling
Custom illustration or photography direction
Motion direction with prototyped interactions
Performance and accessibility audits (WCAG AA)
Four rounds of revisions
Sixty-day post-launch retainer for tuning
02 Builder
Build a bespoke package, line by line.
Begin with the base canvas (always required) and add the modules you need. The total updates as you go. The same line items appear on the invoice and on the Stripe receipt — nothing is bundled, nothing is hidden.
03 Hours
Studio Hours · retainer packs.
For clients who keep their site alive instead of frozen. Standard rate is 380 lei per hour. Packs roll over for 90 days and can be used for design, copy, code or strategy.
04 Questions
A few honest answers.
If your question isn’t below, send us a note — we reply to every message within two working days.
Send a note via the contact form, or email studio@webaestheticlab.com. We reply to every inquiry within two working days, with either a short proposal, a calendar link for a discovery call, or a polite note explaining why we are not the right fit.
Yes — about 60% of our work is for clients in Germany, the Netherlands, Italy and the UK. Discovery calls happen on Google Meet. Studio meetings happen in Bucharest if you would like to visit.
We invoice through Stripe in Romanian Leu (RON). For tier packages, we take 50% to begin and 50% before launch. For Studio Hours retainers, the full pack is paid upfront. VAT is added where applicable based on your billing country.
All deliverables — design files, source code, documentation — are handed over via Figma, GitHub or a private link. Nothing is shipped physically. The project is considered complete when the site is deployed and you have signed off on the final review.
Yes — through Studio Hours retainers, sold in packs of 5, 10, 20 and 40 hours. Hours roll over for 90 days and can be used for design, copy, code, strategy or anything else within the studio’s practice.
Up until the kick-off meeting, the deposit is fully refundable. After kick-off, the deposit covers the work already begun and is non-refundable. Cancellation terms are written in full in our service agreement, which you receive before the deposit invoice.
Sometimes. We default to hand-built PHP because it is fastest, cheapest to maintain, and easiest to hand off. We will use Webflow or WordPress when a client needs a specific editor experience that those platforms genuinely do better. We do not use Framer for production sites.
We deploy to your existing host where possible. If you need a recommendation, we use Hetzner and Bunny CDN for European projects — the combined hosting cost for a typical site is between €8 and €15 per month.